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Briefing: Ferrari’s Boss Admits Your Car’s Touch Controls Were Never About You

Strategic angle: Ferrari plans more physical buttons in its EV after its CEO revealed why automakers pushed touch interfaces.

Editorial Staff
1 min read
Updated 22 days ago
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Ferrari's CEO has revealed that the automaker's previous reliance on touch interfaces was not primarily aimed at enhancing user experience.

In response to this admission, Ferrari is planning to incorporate more physical buttons in its upcoming electric vehicle models.

This shift may reflect a broader trend in the automotive industry, where the effectiveness of touch controls is increasingly questioned in terms of user interface design and driver safety.